In This Issue
- Success: Dreaming Big
- Get Known: Perfect Aim: Hit The Bull's-eye!
- You Said?: How do I brand my business?
Wouldn't it be nice to take the family to the Caribbean, and have your business write off the entire trip?
What about skiing in some of the best snow around (pick your place - The Rocky Mountains, The Swiss Alps) knowing your business is paying you to be there?
For many people, these dreams sound wonderful. They talk about doing it. They may even read a few things on how to do it. But when Monday rolls around, it's back to the same old job, working with the same old tasks.
It doesn't have to be that way. But you do have to put some effort into it. After all, dreams can't come true if you don't set goals to achieve your dreams.
Imagine you love traveling, and want to travel several months out of the year. Why not become a travel photographer? There are many sources that will pay you good money for images of destination locations. Every magazine needs quality images. Stock houses will pay well, once you become an excepted photographer.
Imagine you love weddings, and want to photograph weddings anywhere in the world. You can't just put up a sentence on your website that says, "I'm a destination wedding photographer" and expect it to happen. You need to choose several destinations, and work at getting known in those locations. The more you're "known", the bigger you'll become - and not just in your choice destinations.
Imagine you love fashion, and would love to photograph for magazines and catalogs. Take your first step, and find a small company to work with. Every business started out small, and needed just a few images for their first catalog (or magazine). I know the founders of two start-up magazines right here in Colorado - I'm sure you can find similar contacts in your area.
Take a few minutes and think about exactly what you would like to do. In your dreams, what would you like to be doing a year from now? Write it down! (Email me - I'd love to hear your dreams!)
Then take the next step, and do one thing that will help you make your dream a reality. It may be to choose a destination for your wedding photography services. It may be to book a trip to a resort in your community. It may be to join an association to get closer to catalog producers.
Remember the saying, "Rome wasn't built in a day." Neither is your business. But you do need to take action towards your goal every day. When you complete one task, start in on another. When one task fails, try something new. Never give up!
I'll be speaking at the first annual:
Global Business Opportunities Workshop
November 12-14, 2007 in Denver, Colorado
You've always dreamed of becoming a six-figure photographer. In fact, you may have invested in my Six Figure Photographer program, and are making strides in making your dreams come true.
Why not come and learn even more about funding the life of your dreams. There are many people today that travel when they want, work when they want, and create the business they want to help them live the lifestyle most can only dream of.
This is a great opportunity to hear from some of the people that have "been there, done that" - and now want to share their stories with you. And of course, I'll be there teaching you all about creating a six figure photography business - and designing a website that can help you gain visibility to work anywhere in the world.
- Lori Osterberg
Perfect Aim: Hit The Bull's-eye!
How often have you worked throughout the week, worked hard at everything you've done, and yet you still feel as if you haven't accomplished anything within your business? It's not that your unproductive, it's a simple case of not having set
the right priorities. Priorities determine what will bring success into your life, and what will keep you where you are today. In order to move in a new direction, you have to set the right priorities.
Success is achieved by having focus and concentration. You must have your target clearly in place. You must concentrate on aiming straight for the middle, have the proper follow through, and hit the target directly in the center. The ability to set clear priorities is what will help you achieve that bull's-eye time and time again.
Anything else will just be wasted effort.
Should I have a MySpace account?
If you still think MySpace is for kids, think again. (In fact, they say they average age on MySpace is 35.)
One of the biggest marketing boosts to come along these past couple of years is social networking. It allows you to communicate on a grand scale with people looking for businesses with your type of services.
While I don't recommend to rely completely on your MySpace profile - you still need a website and possibly a blog - MySpace can allow you to connect with people ready to do business with you.
If you photograph weddings, what is the average age of your brides? I guarantee you that 28 year old has a MySpace profile, and would be happy to be connected to you.
And if your dream is to photograph in the music industry, you never know who you might connect up with online. Not only can you easily connect with some of the biggest names in the industry, but also the industry newbies.