You’re a photographer. You should market your business with your photographs.
But what about video? YouTube is now one of the top sites online.
With those kinds of statistics, it’s hard for any business owner to ignore YouTube.
And while the most viral videos online are the silly, amazing or downright unbelievable, you don’t have to go viral to have success. What would a few hundred hits translate into your business? Possibly a client or two.
If you haven’t created your own channel yet, head over and do so. Its free and easy to do – take a look at my recent post 10 of the Best YouTube Channels For Photographers to get some ideas on how to set up a good looking channel.
Then start posting. Not sure what to create a video of? Here are some ideas to get you going.
1. Showcase your skills. Have your assistant video a few minutes of posing from a portrait, wedding or commercial shoot. Showcase your talents, and show off the finished image.
2. Share a slide presentation. You can incorporate a series of images into a dynamic presentation perfect for sharing on YouTube. [Read more…]