Thinking Long Term For Your Photography Business

You’ve decided to go into the photography business. 11-wedding-photography

You set out to find your first client. But you don’t know what to charge.

So you hop online and pull up a half dozen photographers websites to see what they charge.

Since a friend asked you to photograph a wedding, you look at wedding packages. The sites you’re on show the photographers have been in business for quite awhile, and they have great portfolios. They charge anywhere from $1000 to $5000 for a complete wedding.

So you low-ball it. You’re new, right? Why not charge $500 for an all day event, just to get started in the business.

Sound familiar? I know a ton of photographers that start out that way.

So your first client comes in, and you photograph her wedding for $500. She now has certain expectations. She knows she gets you photographing all day for the price of $500. She gets whatever is in her package (prints, digital files, albums – whatever you promise her) and she’s happy she got such a great deal.

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