One of the things that set us apart from other photographers early on was our storytelling. We didn’t believe photography was all we had to offer. Instead, we chose to take it to a different level and offer storytelling through our albums. We regularly sold three to five albums to our clients, so I guess they loved it as well.
Storytelling involves many things. It involves thinking ahead of time about what you want to capture. It involves understanding what will happen and being there ready and in position before it does. It also involves being ready for the unexpected as well.
Dig Deeper: 7 Tips For Visual Storytelling
I ran across a great series of videos today by Ira Glass who hosts This American Life on Public Radio. He has a series of four videos in which he goes over his ideas on what it takes to be a storyteller – all are good and worth listening to.