So you work out of your home, and you’re wondering why the business isn’t as strong as it should be. Is your business really your top priority?
While I love working out of my home and wouldn’t trade it for anything, you have to be disciplined to make sure everything works.
Perhaps you feel overloaded, that there is so much to do you’ll never catch up. Or maybe you live for the crisis to appear, dreading it all the way. This is the first sign of failure. If you let this feeling of overwhelm seep in, you’ll quickly be on a downward spiral instead of building for the future.
Take charge now. If any of these pitfalls are affecting you now, its time to make a change.
Mistake #1 Failing To Keep A To Do List
Have you ever had that nagging feeling that you are missing something? If so, you probably don’t use a to do list in order to keep things prioritized. Many people think to do lists are a sign of weakness, or a sign of a bad memory. Not true at all. Instead, a to do list keeps you balanced and focused. And helps you prioritize what you will do during the day, and what should take precedence over everything else.
It’s easy to establish business goals. In fact you probably have a list of them in your office. Even if it’s a short list, business goals come easy as we are focusing in on our businesses. But what about your personal goals? What are your business dreams going to do to help you achieve all you want out of life?
Business goals help you establish the type of lifestyle you’ve dreamed about. But once you have the funding within the business, your personal goals are what give your life meaning. Do you want a one month family vacation every summer? Or to be able to buy your dream house? Or maybe send your kids to the colleges of their choice?
Create both sides of your dream, and use it to define what you do every day. The bigger and more concrete your dreams are, the better chance you have of achieving them.
Mistake #3: Not Prioritizing
Everyone has things they love to do, and things they hate. When your to do list is filled with both, you’ll quickly move the things you love to the top of your list – unless you prioritize.
I once worked with a business owner who hated phone calling. In fact she would do whatever she could to avoid picking up the phone. She admitted it up front to me, so we knew that was her weakness. While I never advise anyone to take up cold calling, there are times when it’s important to call “strangers” and make a connection.
If this business owner has a task of “calling” on her list, it will always be at the bottom. Even if she has to choose between “taking out the trash” and “calling the potential customer”, she would prefer the trash.
When you realize this, you have to change what you do. You have to prioritize your to do list, and start doing the things you hate if they should be at the top of your list. It’s the only way you’ll grow. [Read more...]