This post is Day 18 of 30 Ways In 30 Days To Redesign Your Life With Photography. This series seeks to provide you with practical steps to get you from wherever you are today, to exactly where you want to be – this year! If your goal has always been to take your photography to a whole new level, hang on and start enjoying a new lifestyle you’ve always dreamed of.
“I love to photograph food, products – things for commercial use. I would love to sell my work to companies for hanging on their walls of for them to include in company magazines, brochures, etc. But I’m finding more companies are turning to micro stock, and I’m having trouble getting my foot in the door. Is commercial photography still a viable business? Or should I shoot micro stock myself?” John
I’m currently reading a book I Live In The Future & Here’s How It Works by Nick Bilton. I’m only about half way through it, but something Nick wrote in the first chapter has stuck with me, and I’ve been thinking a lot about it the past few days.
In it he speaks of the unraveling of Playboy Enterprises Inc. (I know, Playboy? You have to read the book to see how it fits in to a technology book.) Anyway, between 2004 and 2007, Playboy’s revenue was between $330 million and $340 million, and the company was turning a small profit or just breaking even. But in 2009, revenue slid to $240 million – a 30 percent plunge. The company’s stock slid from $25 to $5 a share. And its outlook isn’t encouraging. [Read more…]