Are you a portrait photographer? What makes your packages unique? What makes them stand out from your ala carte pricing? What gives your customer the incentive to buy a package over picking and choosing individual prints?
Take a look at these seven options that will give your packages power:
1. The most obvious thing to include is multiple sizes of an image. Include your most popular sizes, and include wall portraits – 11×14 and greater. Make sure you highlight the savings of buying in package format over the ala carte method.
2. Frame your photographs. Include several choices in framing options for your large wall prints, and even offer unique styles for table sized prints. Make sure you find frames that are not carried at your local discount stores. One of by favorite places to find frames is Burnes. The will offer them to you at wholesale prices, but you will have to buy in bulk.
3. Offer collage framed prints. People love the idea of having a wall image that isn’t a large size, but rather contains several different poses from the session. This works great for seniors and babies. GNP Frame is a good place to start for wall collage frames.
