Networking events are a great way to get out and meet someone new. And if you approach it correctly, you can pick up a client or two at almost every event you attend.

Many networking events now offer the opportunity for businesses to put in door prizes. Door prizes offer a lot of things:

• They can help the event planner generate more interest in the networking event

• They can help you get your name out there and start building your brand

• They can help connect you to a potential business client

Yet not everyone understands what you should and shouldn’t do with a door prize.

Last night Andrew set off for an event in Downtown Denver. And after making a few connections and chatting with a few old friends, he was almost ready to go when they announced it was time for the door prizes.

As long as you’re there, why not stick around and see if you win?

They announced a prize, and pulled the winning business card.

And he won.

But then he went up to claim his prize, and read the 8×11 sheet of paper. [Read more…]