7 Ways To Make Money For The Holidays

Only 52 more days until Christmas.

Even if you don’t celebrate Christmas, chances are some of your clients do. And with the many other holidays that fall around the end of the year, there is always something to celebrate somewhere.

This year, times are tight. People are out looking for more meaningful gifts that cost less, yet still show how much they love them. What could be better than photography?

But with only 52 days left until the big day, what can you do now to bring in some business in the coming weeks? Give these ideas a try.

1. Give A Gift Certificate

For many people, the holidays is the only time of the year the entire family is together. People come from near and far to celebrate together, then head off to the far corners of the world for the New Year. A gift certificate could brighten a mother’s day when she knows she’ll have a current portrait hanging on her wall to enjoy all of next year. It’s the perfect gift to give on the big day, and use a few days after Christmas to capture the entire family together. And you can print a colorful certificate on your printer, and frame it in a keepsake frame perfect for the final image.

2. Special Events Over The Next Couple of Weeks

Set up a special event and shoot over the next couple of weekends. Depending on where your studio is at, it can be on the beach, in a park, or right in your studio. Here in Colorado, it’s a great time of year to take snow portraits. Or use something that says “holidays” and put together a unique background. Put together a package that gives them a framed image perfect for holiday giving. If you make it a limited edition, you’ll be able to build on this concept year after year.

3. Sell Seasonal Packages

Want to sell more to your best clients? Set up a 4 seasons package. Over the next year, they can come in for 4 special portrait sessions all based around the 4 seasons. Then you’ll frame it in a limited edition frame – perfect for giving next holiday season. [Read more…]