Looking for something new for your photography business? I’ve mentioned before on this blog how much I love the concept of boudoir photography. It’s a niche that sells well, is customizable, and allows you to add all of your creativity to create a final product your clients will love.
Why should you consider boudoir?
Women Like To Feel Special
Want to know the real reason women love weddings? Its one day in our lives we can look forward to, dream about, and plan for years on end. It’s the one day we can wear a dress like no other, and really enjoy the feeling of being someone special. Boudoir can give that same feeling on a different scale. It allows a woman to look inside, and find out whom she really is. It can make her feel special, and share her sensuality with that someone special in her life.
Women Will Pay For Things That Create A New Experience
People may not be able to afford a new car, or the trip they’ve been planning for years. But they can save up and invest in a daylong experience that will help them escape reality for a time.
It’s a Niche That The Big Box Stores Won’t Offer
It’s getting more difficult to compete with the big box stores on the average photography. In fact, they are getting pretty good at creativity with what they have. But if you stretch beyond what they can do, you’ll have more luck within your community, and become more recognizable for what you do. Big box stores like the “repetition” model. Come in, wait in line, stand on the X, snap the picture, buy your prints, and leave. What they can’t do is offer exceptional service and creativity. Boudoir gives you that edge; that option of offering something they simply can’t get anywhere else.
Don’t like the word “boudoir”? (I have had people tell me that they don’t feel comfortable promoting that type of photography.) Then change the name.
- Intimate Portraiture
- Maternity Memories
- Love Stories
Get creative, and find a way to niche the idea of boudoir even further.
And if you’re looking for a way to learn more about turning this into a lucrative niche for your photography business, check out Ed Verosky’s newest release, Boudoir Photography: The Quick Start Guide For Professional Photographers. I’ve followed Ed for a number of years now, and I can tell you without a doubt that his books are packed full of useful tips, great how-to ideas, and many step by step strategies that will have you up and running with boudoir photography in no time. It’s a great investment in your future if you’ve decided to add this to your services.
