The bride slowly walks down the aisle with her dad. Its one of the happiest days of her life. But as she looks around her, she feels a bit unsure. She expected to see friends and family smiling at her. Yet it feels like a scene from a science fiction movie. All around her is a sea of computer screens. High and low, everyone fighting to get that one perfect shot. They jump out in front of her. Trip over the paid photographer. Talk during the vows. Even get the minister upset enough to send one guest back to his seat.
This isn’t what the bride had in mind when she played dress up all those years ago.
Yet in today’s world, digital is our life. Nobody goes anywhere without a mobile or tablet ready to go.
But is the paparazzi really the way to go for every experience we face?
Or is it time to pull the plug.
Having an unplugged wedding is definitely a sign of the times. And as a photographer, you can use this to your advantage.
Talk to your clients during the booking process
Unless your clients are CEOs of startup tech companies with mobile devices attached to their hips, they’ve probably experienced the “paparazzi phenomena” before.
Mention an unplugged wedding during the initial meeting. Talk about the benefits of having everyone enjoy the wedding – at least the ceremony if not more – without having a mobile device in their face. If you have horror stories, create mini albums showcasing examples. You can snap a photograph of Uncle Bob rushing up behind them as they have their first kiss. Or snap an image with the majority of hands in the air trying to capture the bride and groom with their phones and tablets. Prove the point – people are receptive when you have proof of bad outcomes. [Read more...]