I’m always amazed when I head out to the forums to find photographers complaining about stock photography, and the fact there is no money to be made in that industry?
It’s just not true.
As a matter of fact, it is an incredible way to make money, and I’m seeing huge potential over the coming years in this field.
By far, iStockPhoto is advancing as the leader in the stock photography industry. In February 2006, Getty Images purchased iStockPhoto for $50 million. In 2006, iStockPhoto had revenues of about $23 million. Fast forward to 2008, revenues jumped to $150 million, with projections for this year being around $200 million. Huge growth! And huge potential for us photographers!
If you’re thinking, “How can I ever make money with just a few cents per image sold?”, think again. iStockPhoto obviously has the desire to make money through sales of images, but it also looks for ways for building deeper relationships with great photographers too. Which is why they’ve just announced their newest division, Vetta Collection, which is comprised of images that meet a higher quality. They cost more for the end user (starting at $20 per image compared to the $1 per image for the standard images) – and provide more income for the photographer as well.
So, can you really make money as a stock photographer? Let’s take a quick look.